Digital Communications Specialist

Job Description:

Digital Communications Specialist

Description

If you are a current City of Olathe employee, please click this link to apply through your Workday account.

Employment Type
Full Time

Job Summary

Join Our Team as a Digital Communications Specialist!

Are you passionate about leveraging digital platforms to engage and inform the community? The City of Olathe is seeking a dynamic Digital Communications Specialist to enhance citizen and employee engagement through strategic, timely, and relevant digital communications. If you are ready to shape how the City of Olathe connects with residents click the link below to apply

Compensation for this role is an annual salary between $64,480.00 - $91,040 USD based on a combination of factors including but not limited to education and relevant work experience.

This role is eligible for a Hybrid schedule based on current departmental needs.

Please provide some examples of social media content across multiple platforms that you have created/posted on behalf of a brand or organization. Include these examples to your online application in the attachment section.

For more details, review the full job details and requirements below.

The Digital Communications Specialist engages and informs citizens and employees by providing strategic, relevant, accurate , and timely information about city initiatives, programs, projects, and services . This is accomplished through a variety of communication channels including social media, videography, web content, and more . This position is primarily responsible for the development and implementation of di gital communications strategy across City-owned social media platforms and other digital mediums . Must be available to work varying hours including evenings and weekends with the ability to regularly monitor social media accounts.

Key Responsibilities

• Conceptualizes and creates content for engagement on main City social profiles (Facebook, Twitter, Instagram, Nextdoor , etc.); manages social media strategy and ensures voice , tonal consistency , and brand cohesion across department-specific social media profiles; responds to public inquiries and resolves complaints courteous ly , efficient ly , and timely .
  
• Collaborates with departments, reporting through the Communications and Marketing Division to achieve strategic communication and organizational goals; assists in implementing citywide strategic communications, branding, and marketing plans ; monitors media and social media tools, trends, and applications; develops performance metrics; track s , compile s , and analyze s social media usage data and other key metrics .
  
• Works closely with City departments to identify and promote City services, activities, and success stories ; optimize s existing tools ; stay s up-to-date on emerging communications platforms ; ensure s accurate information is provided to residents, customers, and employees in a timely manner .
  
• Conceptualizes, plans, shoots, and creates photo and video projects for use on City social media channels, YouTube, and OlatheKS.org; researches digital communication best practices; analyzes and docume nts the feasibility and establishes benchmarks for measuring effectiveness; assists in web content management to ensure website updates match brand standards; completes special projects related to communications and marketing .
  

Qualifications

Experience: Five years of experience in digital communications, social media, or digital marketing is required . Candidates must possess knowledge of best practices in communications and outreach, including social media, videography, photography, and web content management . Proficiency in the use of website content management systems, social media platforms, video editing software, and other common communication tools is also required . Additionally, candidates must have experience in creating and implementing communication plans, the ability to work both independently with limited supervision and within a team structure, and the ability to juggle multiple priorities in a fast-paced environment. Experience with Adobe Suites is preferred.

Education: A bachelor’s degree in communications, marketing, public relations, public administration, or related field is required. Additional relevant and progressively more responsible experience may be substituted for education.

Licenses & Certifications: A valid driver’s license and favorable driving record are re quired .